Authoritative backlinks that move rankings and hold them
Editorial outreach, digital PR and competitor gap analysis for ecommerce brands. We build links that search engines trust and that drive long-term organic growth.
Links remain one of the most powerful ranking signals Google has.
Quality backlinks signal to search engines that your site is trusted and authoritative within your sector. Without them, even technically excellent sites struggle to compete for the keywords that drive commercial traffic.
The challenge is that link building done badly causes more harm than good. Spammy links, irrelevant placements and manipulative tactics invite penalties. Our approach is grounded in genuine editorial outreach, sector-relevant digital PR and identifying the link gaps your competitors have already exploited.
A full link acquisition service, not just outreach.
Digital PR
Data-led campaigns, product stories and sector commentary that earn editorial coverage and links from publications your customers actually read.
Editorial Outreach
Manual, personalised outreach to relevant websites, bloggers and journalists. No templated emails, no spray-and-pray tactics.
Resource and Guide Links
Creating genuinely useful content that attracts natural links from sector resources, roundups and educational pages.
Competitor Gap Analysis
Identifying where your competitors have strong backlinks that you do not, then building a targeted programme to close that gap.
Brand Mentions
Finding unlinked mentions of your brand across the web and converting them into full editorial backlinks at scale.
Transparent Reporting
Monthly reports covering every link built, the metrics behind each placement, and the cumulative impact on your backlink profile and rankings.
Quality over volume, always.
A handful of links from genuinely relevant, authoritative sites consistently outperforms hundreds of low-quality directory submissions. We never use PBNs, paid links or spammy tactics. Every placement is editorially earned and assessed for domain rating, organic traffic and topical relevance before we pursue it. Your backlink profile should be something you are proud to show Google.
Digital PR for ecommerce brands.
Data-led campaigns, product stories and sector expertise that earn coverage and links from publications your target customers actually read. We identify angles with genuine editorial appeal, build the assets needed to support them, and run targeted outreach to journalists and publishers across your sector. The result is authoritative coverage that builds both your backlink profile and your brand.
Questions about link building, answered honestly.
It depends on your budget and the competitiveness of your sector. As a guide, most clients on a focused link building retainer see between 3 and 8 high-quality, editorially placed links per month. We will never pad the numbers with low-value placements to hit an arbitrary target.
Never. We do not use private blog networks, paid link schemes or any tactic that violates Google's guidelines. Every link we build is earned through genuine editorial outreach, digital PR or the creation of content worth linking to. Shortcuts here cause lasting damage.
We assess domain rating, topical relevance, organic traffic to the linking site, and the context of the placement. A link from a low-traffic niche publication that is genuinely relevant to your sector is worth more than a high-DR link from an unrelated site. Relevance matters as much as authority.
Search engines need time to crawl, index and evaluate new links. Typically you will start to see movement within 2 to 4 months of consistent link acquisition. In competitive niches it can take longer. Link building is a long-term investment, not a quick fix.
Yes. We work as an extension of in-house teams and alongside other agencies regularly. We can own the full link building programme or focus purely on outreach and digital PR while your team handles technical SEO and content. We are flexible.
Digital PR means creating content, data or stories compelling enough that journalists and publishers want to cover them, and earning editorial links in the process. For ecommerce brands this can mean product stories, sector research, industry commentary or campaigns tied to seasonal moments your audience cares about.
What our customers are saying
“We're absolutely thrilled with the work Limely have done for us. Taking our website to the next level with Magento 2 was the best thing we ever did, we'll be continuing to work together for the foreseeable!”
“We are really pleased with our new website and the support and great service Limely have provided during the whole process. Not only are Limely excellent at what they do, but are a friendly, approachable team who put their clients' best interest at the forefront of their work.”
“The site itself looks great but the way that the whole team were prepared to go the extra mile, including helping me with the brilliantly-written content shows how much they care about their work. Thank-you to the whole team and I look forward to working with you again soon!”
“I was very pleased with the quality of the websites which Limely built for us. They took a complicated brief and created a bespoke solution which kept everything as simple as possible. The team are a pleasure to work with and I wouldn't hesitate in working with them again for future projects. An excellent web agency.”
“Our brief was a custom website, with lots of complicated functions along the way, and Limely have smashed it and built us an amazing website. Would 100% recommend to anyone looking to have a new website created, their knowledge, experience and professionalism is the best.”
“What can I say... the guys at Limely are a dream to work with! Not only have they made our website something to be incredibly proud of but we have made some fab friends in them! Thank you so much for everything!”
Paul Hambidge
Factory Direct FlooringReady to build a backlink profile that ranks?
Tell us about your site, your sector and your current SEO position. We will map out a link building strategy focused on links that actually move the needle.