B2B Ecommerce

B2B ecommerce built for how trade buyers actually buy.

Trade portals, account-specific pricing, bulk ordering and complex catalogue management. We build B2B ecommerce that handles the complexity of wholesale without making it complicated for your buyers.

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B2B done properly

Most B2B stores are built by developers who have never managed a trade account. 

B2B ecommerce has different rules. Account-based pricing, minimum order quantities, net payment terms, purchase order workflows, CSV uploads. Getting these right is not about adding a plugin.

We have built trade portals for manufacturers, distributors and wholesalers across Shopify B2B and Magento. We know where B2B implementations go wrong and how to avoid it.

Industville B2B trade portal
Trade portals

Priced by account. Ordered in bulk. Paid on terms.

Account-specific pricing, tiered discounts, MOQs, net payment terms and purchase order workflows. We configure the buying experience your trade customers expect, on a platform your team can actually manage.

Industville product catalogue
Catalogue management

Complex product catalogues, handled properly.

Configurable products, custom options, large variant sets, and product relationships that make sense to trade buyers. Whether you have 500 SKUs or 50,000, we build the catalogue structure around how your products are actually sold.

Limely
Niko Moustoukas

Book a call with our founder Niko to discuss your project.

FAQs

Common questions about B2B ecommerce

It depends on your complexity. Shopify B2B works well for businesses with straightforward trade requirements and smaller catalogues. Magento is better suited to complex pricing rules, large variant sets, ERP-driven catalogues and organisations that need granular control. We will assess your requirements and give you an honest recommendation.

Yes. Account-based pricing, tiered discounts, customer group pricing and negotiated rates are all achievable on both Shopify B2B and Magento. We implement the pricing structure that matches how you actually sell, not a workaround.

Yes. ERP and accounting integrations are some of the most common requirements we handle on B2B projects. SAP, Sage, Xero, Microsoft Dynamics and bespoke systems. We scope integrations properly before the build so there are no surprises mid-project.

Not necessarily. Both Shopify and Magento support gated trade sections within a single storefront. Whether a separate store is the right call depends on how different the retail and trade experiences need to be. We will advise you on the most practical setup for your business.

B2B projects typically run longer than B2C builds due to pricing complexity, catalogue work and integrations. A well-scoped B2B build usually takes 16 to 24 weeks. We give you a realistic timeline once we understand the full requirements.

What our customers are saying

We're absolutely thrilled with the work Limely have done for us. Taking our website to the next level with Magento 2 was the best thing we ever did, we'll be continuing to work together for the foreseeable!

We are really pleased with our new website and the support and great service Limely have provided during the whole process. Not only are Limely excellent at what they do, but are a friendly, approachable team who put their clients' best interest at the forefront of their work.

The site itself looks great but the way that the whole team were prepared to go the extra mile, including helping me with the brilliantly-written content shows how much they care about their work. Thank-you to the whole team and I look forward to working with you again soon!

I was very pleased with the quality of the websites which Limely built for us. They took a complicated brief and created a bespoke solution which kept everything as simple as possible. The team are a pleasure to work with and I wouldn't hesitate in working with them again for future projects. An excellent web agency.

Our brief was a custom website, with lots of complicated functions along the way, and Limely have smashed it and built us an amazing website. Would 100% recommend to anyone looking to have a new website created, their knowledge, experience and professionalism is the best.

What can I say... the guys at Limely are a dream to work with! Not only have they made our website something to be incredibly proud of but we have made some fab friends in them! Thank you so much for everything!

Paul Hambidge

Paul Hambidge

Factory Direct Flooring

Ready to build a proper B2B store?

Niko Moustoukas

Tell us about your trade requirements.

Get started

What our customers are saying

We're absolutely thrilled with the work Limely have done for us. Taking our website to the next level with Magento 2 was the best thing we ever did, we'll be continuing to work together for the foreseeable!

We are really pleased with our new website and the support and great service Limely have provided during the whole process. Not only are Limely excellent at what they do, but are a friendly, approachable team who put their clients' best interest at the forefront of their work.

The site itself looks great but the way that the whole team were prepared to go the extra mile, including helping me with the brilliantly-written content shows how much they care about their work. Thank-you to the whole team and I look forward to working with you again soon!

I was very pleased with the quality of the websites which Limely built for us. They took a complicated brief and created a bespoke solution which kept everything as simple as possible. The team are a pleasure to work with and I wouldn't hesitate in working with them again for future projects. An excellent web agency.

Our brief was a custom website, with lots of complicated functions along the way, and Limely have smashed it and built us an amazing website. Would 100% recommend to anyone looking to have a new website created, their knowledge, experience and professionalism is the best.

What can I say... the guys at Limely are a dream to work with! Not only have they made our website something to be incredibly proud of but we have made some fab friends in them! Thank you so much for everything!

Paul Hambidge

Paul Hambidge

Factory Direct Flooring

Ready to start your success journey?

Niko Moustoukas

Get in touch today to book a meeting

Get started